Why You Should Stage Your Home Despite Michigan’s Challenging Real Estate Market

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Many Michigan homeowners have had their homes on the market for months and some sellers for several YEARS! And, I’m hearing that a lot of sellers are opting to take their homes off of the market soon because the holidays are approaching and many are considering waiting until “conditions improve” or until spring arrives. This is understandable given that homeowners have not gotten many showings, but what else can be done before you give up for the rest of the year?

Have you, for instance, tried all of the marketing tools available to you? What about staging your home and reposting the photos of your home on the internet?

Many sellers still have not yet heard of Home Staging and do not realize what a valuable marketing tool it can be to help attract a buyer in both the “off season” as well as in our challenging real estate market!!

Before                                                                    After
                      

Why is HOME STAGING so valuable to southeastern Michigan home sellers?
Here are just a few reasons to invest in Home Staging before deciding to remove your home from the 2008 housing market:

  • STAGED HOMES show better on the internet! This means that a home will attract more buyers…or, pull in the few buyers that happen to be out there looking! STAGED HOMES often receive offers even though a home has received fewer than FIVE showings!!
  • STAGED HOMES increase the EMOTIONAL APPEAL of a home for buyers, which is so essential for generating offers!! Stagers offer home sellers a myriad of creative, versus expensive, ideas that help show buyers the
    various ways that they can live in a space.
  • Buyers view STAGED HOMES as move-in ready because STAGING focuses on creating neutral rooms that will work with any buyer’s choice of décor. Buyers in this market are looking for updated spaces that allow them to
    immediately move in and enjoy their homes!!
Have you decided to LEAVE YOUR HOME EMPTY? Plan on your home taking 2-3 times longer to sell than a furnished home – if it sells at all!! Most buyers have difficulty envisioning their things in an empty room. HOME STAGING means placing essential furnishings in the “key” rooms of a home. This allows a buyer to visualize their own things in the room. Staging a vacant home with accessories adds the warmth and visual interest that empty rooms lack and which can result in leaving a buyer feeling cold and detached.

Before                                                                 After

                        

Don’t rely on FRIENDS AND FAMILY to provide feedback on your home preparations prior to, or even after your home has been sitting “idle” on the market!! Friends and family typically do not want to hurt your feelings and often relate the décor in your home directly back to YOU and not a potential buyer!! HOME STAGERS are professionally trained to provide you with objective feedback specifically directed towards making each room of your home appeal to the widest population of buyers that may be interested in your home!

Finally, do not underestimate the importance of LOCATION and PRICE in generating offers on your home!! It’s CRITICAL that you listen to your real estate professional regarding properly pricing your home to attract offers. No level of investment in HOME STAGING can overcome an overpriced home or home located in a dangerous or undesirable area!!

Date: Thursday, October, 23rd 2008 @ 12:58:44 PM
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